亚博比分官网2020年雅马哈发动机综合报告
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股东回报PolicyYamaha电动机将增加股东回亚博比分官网报视为一个重要的管理问题,努力提高公司的价值。关于股息支付,我们寻求保持以及加强金融基础和增加新的增长投资和回报股东。我们设定一个基准的30%的派息率净利母公司的所有者。2019财年,我们付出了全年每股股息¥90,组成的¥45中期股息,¥45年终股息,超过了这一基准。在2020财政年度股息支付方面,我们预计在上半年的财政困难的条件下,我们已经决定不支付临时股息与流动性风险的目标。我们将立即宣布关于年终红利当我们能够做出预测。进一步提高品牌把雅马哈公司的企业使命是一个庙宇创建公司,我们渴望永远是一个公司提供新的价值,激发客户对我们寻亚博比分官网找新的庙宇。我们在雅马哈公司的起源,乐器和音频产品的领导者,我们从事“以消费者为导向的发展吸引了人类情感通过理想。亚博体育登录网址 免费雅马哈品牌的庙宇,我们提供需要强调吸引人类的情感,和我们一起经营一个合资品牌委员会与雅马哈公司分享品牌的方向和替代指标的价值以及各自的目标。我们把提高品牌价值雅马哈公司的一个重要的管理任务。亚博比分官网 With the electrification of mobility I mentioned earlier and other technological advances, it has become increasingly difficult to differentiate ourselves with product specifications and hardware perfor-mance, so I believe that customers will choose products based on their trust in and connection with a brand. As such, I expect the role and importance of the brand to grow going forward. Historically, nearly 130 years have passed since the Yamaha brand was born and over 65 years since we turned our hand to motorcycles. The brand value we have today was won through the quality that earned customers’ trust in the brand and their recognition of our commitment to the value we create. I believe that this is a strength of the Company.Yamaha Motor clearly defines the fundamental elements of the “unique style of Yamaha” with the following key words expressing its shared values: Innovation, Excitement, Confidence, Emotion, and Ties. I firmly believe that exhaus-tively refining these five elements and incorporating the unique style of Yamaha into all processes and levels of our corporate and business activities is the way to meet cus-tomer expectations and the fuel to further improve our competitiveness. One top internal undertaking that aims to improve brand value is the Brand Strength Score (BSS),*1 a qualitative indicator for measuring understanding and pen-etration of the brand. Four internal indicators and six social- and customer-related external indicators are used to gauge brand strength. Through an interview format, we constantly research our positioning in relation to our competitors and clarify our strengths and weaknesses in each country and by product category. Based on these efforts, we revise our action plans annually and engage in the plan–do–check–act (PDCA) cycle while monitoring score trends. Furthermore, under the goal of augmenting our organizational structure to strengthen quality assurance and ensure safety and compliance with laws and regulations, we established the Quality Assurance Center in 2020 to minimize risks that directly impact our brand image and to continuously lift our corporate value.Moving forward, I want the Company to express its 15Yamaha Motor Co., Ltd. Integrated Report 2020

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